Why is it different?
The CDME® certification is designed for professionals seeking expertise in the field of digital marketing. This certification equips individuals with the knowledge and skills necessary to navigate the ever-changing digital landscape, including social media marketing, search engine optimization (SEO), content marketing, and online advertising. CDME® holders have a deep understanding of digital marketing strategies and are capable of developing effective campaigns to reach target audiences, drive website traffic, and generate leads or sales.
Why go for CDME® Certification?
The CDME® certification exam assumes that you have a close working relationship In the Marketing and Sales Industry
Chartered Digital Marketing Expert (CDME)® certification explores how Digital marketing for the supply chain uses your website, related social media, and other online industry channels to showcase your industry knowledge and experience (rather than trying to convince people of it with a marketing message). With inbound digital marketing, you publish relevant, informative information to add value to every stage of a potential customer’s buying journey.
In this B2B buying landscape, supply chain and logistics industries need content marketing to achieve a level of confidence and relationship-building with buyers that used to come from face-to-face meetings. Potential and current customers will view your company as a valuable resource for everything related to not only your products and services but to the industry as a whole.
About the exam
The American Certified Tourism Professional (CDME®) certification provides assessment in the areas of Digital Marketing Procedures. Digital marketing comprises many tools and strategies, including Search Engine Optimization (SEO), website design, branding, content strategy, Pay-Per-Click (PPC), social media, and analytics. These elements can be crucial in a supply chain management company’s ability to reach its audience, engage with them effectively, and ultimately drive business success.
At its core, the primary goal of digital marketing is to connect companies with their customers at the right place and time. In supply chain management, this often means connecting with other businesses and decision-makers looking for reliable, efficient, and innovative supply chain solutions.
Topics include
- Introduction to Digital Marketing
- Paid Ads Optimization Strategies
- Neuro-Marketing Fundamentals
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Social Media Marketing
- Content Strategy
- Web Analytics
- Email Marketing
- E-commerce
- Internet Marketing
What Skills Will You Learn?
PROJECT MANAGEMENT SKILLS
RECOGNIZING DRIVERS
EMAIL MARKETING
CRM SKILLS
MARKETING AUTOMATION
SOCIAL MEDIA MARKETING
Who would benefit from CDME® Certification?
Professionals who will benefit most from developing these in-demand skills include:
- 1. Senior professionals, founders, and entrepreneurs seeking an end-to-end understanding of digital marketing best practices and strategies to bring to their own organization and achieve omnichannel status.
- 2. Early- to mid-career marketing professionals seeking hands-on experience with the tools, techniques, and platforms that will help to devise winning strategies for their organizations and further their career in this in-demand field.
- 3.Professionals in adjacent fields such as public relations, corporate communications, sales, customer service, analytics, or product development seeking to build on current skill sets in digital marketing and transitioning into this field.
Why would you benefit from CDME® Certification?
- Content Marketing
- Customer Experience and Engagement: Conversations, Campaigns, and Conversion
- Product Management
- AI in Marketing
- Marketing Experimentation and Analytics
- Marketing and Account Management
- Social Media Marketing and Management
- Search Engine Optimization (SEO) and Search Engine Marketing (SEM)
Exam Codes | Exam CDME® AC-US12 |
Launch Date | August 2022 |
Exam Details | The new CDME® Fundamentals exam focuses on the knowledge and skills required to identify and explain the basics of computing |
Number of Questions | Maximum of 100 questions per exam |
Type of Questions | Multiple choice |
Length of Test | 120 Minutes |
Passing Score | 600 (on a scale of 1000) |
Recommended Experience | No prior experience necessary |
Languages | English |
Retirement | None |
Testing Provider | Affiliate Partner Testing CentersOnline Testing |
Price | $399.99 USD |
